Welcome to Amory

We are Santa Cruz County's trusted destination for exceptional body piercing and fine body jewelry. We believe your piercing experience should be nothing short of amazing—that's why we're dedicated to providing a safe, friendly, and professional environment every single time. Our piercers and staff are the only Association of Professional Piercers (APP) members in Santa Cruz County.

Amory Body Arts has become the premier piercing-only studio, and we are incredibly grateful for your support! We are honored to have been recognized as the Best Piercing Studio in The Good Times Best of Santa Cruz County for eight consecutive years (2017-2025). This ongoing recognition is a true testament to our passion and commitment, and we take great pride in serving this vibrant community.

You can visit us in the studio from Thursday to Monday, between 12:00 pm and 7:00 pm, with a lunch break from 3:00 pm to 4:00 pm. We are closed on Tuesdays and Wednesdays.

We are excited to offer you the chance to get pierced by our skilled apprentice, all while being closely supervised by our experienced senior piercer. This opportunity provides quality service and supports our apprentices in honing their skills and developing their craft in a supportive setting. We’ve lowered the service fee for these piercing sessions to thank you for your participation. Don’t miss this chance to support the next generation of talented piercers—schedule your appointment today!

Our digital gift cards can be redeemed at Amory Body Arts and cannot be returned or exchanged for cash. The value does not expire.

Follow Us on Instagram!

View fullsize It’s been a wonderful week at Amory!✨ We’re stoked to show off this horizontal eyebrow surface piercing done by our piercer and co-owner, Adam! Ever wonder about the jewelry used for surface piercings? These are specially designed barbe
View fullsize Restock alert!✨ We are excited to have just restocked a bunch of your favorite jewelry, including these yellow gold mini Afghan ends! We’re particularly crushing on this pair featuring our favorite Chrysoprase — such a fresh, mint
View fullsize We’re absolutely loving this rose gold trio, which includes a beautiful rainbow moonstone, an adorable little daisy, and a stunning duet dangle featuring genuine white sapphires—all pierced by Adam!✨ If you want to get pierced by Adam, v
View fullsize Feeling the cosmic connection with these Moldavite beauties from Quetzalli Jewelry!✨ Each of these three unique pieces features a vibrant moldavite cabochon set in yellow gold. For those new to this mesmerizing stone, moldavite is a rare,

All sales are final. We reserve the right to refuse service to anyone.